what is pure haven essentials

What is Pure Haven Essentials? Untold Ugly Truths Exposed!

“What is Pure Haven Essentials?”

“Is it a good business opportunity or totally a SCAM?”

“Are the products really sound that great? Is there any side effect after using it?”

These might be the doubts that you have on Pure Haven Essentials, and you’re looking for the answers to these questions, am I right?

Hey, this is Zac here, the creator of Life Goal Finisher. No matter what reason that brings you here, I must thank you for clicking this page and read my review on the company.

That’s the exact way to avoid potential scams, and find a legitimate way to make money online, too.

Rest assured, I am not associated with Pure Haven Essentials. So I won’t pitch or sell you any of their products.

But, if you’re already joined their program. Then, I think you’ll need to read this review until the end and consider whether you should continue their service or quit ASAP.

Without further ado, let’s get started!

Table of Contents

Product Overview

Logo of Pure Haven Essentials

Product Name: Pure Haven Essentials

What’s It About: Health & Beauty MLM Company

Joining Fees: From $199 to $579

Owner/Founder: Ava Anderson

Website:  https://purehaven.com/

Summary:  Pure Haven Essentials is a health and beauty MLM company rebranded by Ava Anderson in 2016. Ava Anderson Non-Toxic is the predecessor of the company, which is named after its founder. I can’t recommend their MLM business opportunity to anyone because of several downsides, and one of them is because of the founder’s shady past, which I’ll go into more in-depth in later chapters.

Overall SCAM Rating: 50/100 (Normal)

Recommended: Not really.

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What is Pure Haven Essentials?

Pure Haven Essentials is an MLM company that offers a range of health and beauty products.

Besides, they’re also providing MLM business opportunity for people who decide to make money by marketing their products.

However, this company has a shady background that not many people seem to be aware of it.

Pure Haven Essentials didn’t always have this name. It’s actually a rebranding of Ava Anderson Non-Toxic. 

In other words, Ava Anderson Non-Toxic is the predecessor of Pure Haven Essentials, which is also a health and beauty MLM company.

As the name said, it’s named after its founder, who launched the company in 2009.

Unfortunately, the company was shutter down in January 2016 after the products being found containing damaging chemicals by the United States Department of Agriculture (USDA).

But, 3 weeks later, the company relaunched as Pure Haven Essentials. The company seems to have learned its lesson from before, as they’re now legit USDA Organic Certified.

You can read the full report of the Ava Anderson’s scandal here.

Pure Haven Essentials Product Line

Pure Haven Essentials sells about a hundred of personal care products, and they’ve got the same focus on natural, safe ingredients that Ava Anderson did.

They claim their products are free of harmful chemicals and 100% made in-house at their manufacturing facility in Warren, RI. 

Well, I genuinely hope their statements are true.

Here’s the list of product categories available on the Pure Haven Essentials website:

  • Skin Essentials
  • Body Essentials
  • Hair Essentials
  • Baby Essentials
  • Kid’s Essentials
  • Home Essentials
  • Men’s Essentials
  • Face Essentials
  • Oil Essentials and
  • Spa Essentials

You can click here to see the products that they are offering.

Customers' Feedbacks on Pure Haven Essentials

After I checked into their Facebook and several product pages, here’re the results that I obtained:

Facebook Review

As of 4 May 2020, their Facebook page has received 293 customer reviews and scored an average of 4.9 out of 5-star rating. 

The images below are some of the screenshots of the customer reviews.

Customer reviews on Pure Haven Essentials
Customer reviews on Pure Haven Essentials
Customer reviews on Pure Haven Essentials

Product Page Review

The images below are the screenshots of the customer reviews that I captured on some of their product pages.

Customer reviews on Pure Haven Essentials

Obviously, many people are praising both of the quality of their products and business opportunity.

And I’ve no intention to say they are fake. But I’ll still take these feedbacks with a grain of salts as from what I’ve noticed, many of them are affiliated with the company and are just after selling them to you.

How To Join Pure Haven Essentials And Make Money?

And here’s come the most exciting part: how do you make money with Pure Haven Essentials?

Most compensation plans of MLM companies are very sophisticated.

Even though Pure Haven Essentials’ compensation plan is only 21 pages long, it still took me a long time to understand how it works before I can explain it to you in plain English.

For your better understanding, I’ll give you a brief step-by-step explanation to show you the process of how you can join Pure Haven Essentials and make an income out of it.

Step 1: The Joining Fee

You need to pay a joining fee or purchase their enrolment packages to be an associate of Pure Haven Essentials.

The enrolment packages featured in their official website included:

Basic Kit – $199
Pure Haven Essentials' Basic Kit
Lifestyle Kit – $289.00
Pure Haven Essentials' Lifestyle Kit
Business Builder Kit – $579.00
Pure Haven Essentials' Business Kit

The only 2 differences between those packages are their income potential, and the value of product bundles you’ll get.

Step 2: Build Your Team & Earn Commission

Just like any other typical MLM company, you need to build up a downline team to maximize the amount of commissions you can earn.

Pure Haven Essentials pay out their commissions via a unilevel compensation structure.

A unilevel compensation structure places a member at the top of a unilevel team, with every personally recruited affiliate placed directly under them, as shown in the diagram below.

Unilevel Compensation Structure
4 Ways To Earn Commissions From Pure Haven Essentials

1) Retail Commission: You can earn a percentage of commission up to 50% through personal sales.

2) Residual Commissions: You can make a commission from your downline team up to 3 levels deep.

3) Generation Bonus: When you achieved a certain rank on the MLM leadership board, you’ll be qualified to earn a commission from your downline team on up to 5 levels deep.

4) Executive Bonus: You can receive a $500 cash bonus when you qualify at the Executive rank.

I have tried my very best to summarize everything for you and explain the highlights of their compensation plan in simple language.

If you wish to know more about their MLM program, but you don’t want to overwhelm yourself by reading their long pdf document. 

I’ve found a short video explanation that shows how you can maximize the Pure Haven Essentials’ business opportunity. Feel free to check it out👇

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4 Reasons Why I Don’t Recommend Pure Haven Essentials

1. Expensive Joining Fees & Products

This is a very straightforward reason. Their joining fees and products are quite costly.

That said, I believe it’ll only make your sales and recruitment journey tougher than you think as not everyone could afford the expensive fees.

2. Hidden Fees

There’s a monthly recurring fee that you need to pay to stay active and earn the commission. 

The image below is the screenshot of the requirement I captured from their Consultant Agreement.

There's a monthly recurring fee that you need to pay to stay active and earn commissions from Pure Haven Essentials.

Many people are unaware of this term during sign-up, and end up thinking they’re charged for no reason.

3. Ava Anderson’s Ugly Past!

As I mentioned in the earlier chapter, Ava Anderson had involved in legal issues in her past company for making false claims on their products’ ingredients.

Even if it doesn’t have an impact on Pure Haven Essentials, but it is something to be aware of.

As there’s a saying goes: “A Leopard Never Changes Its Spots,” am I right?

4. Earning With MLM is Rarely A Great Idea😞

Based on the MLM companies I have reviewed before, like HempworxAsea Global, and Beachbody.

I can conclude one fact for you: As long as the company is related to MLM or network marketing, the income potential will be extremely low. 

In other words, the success rate for you to make it big in MLM is Meager. 

This could be told in the income disclosures of the MLM companies. Many people are making less than minimum wage.

Although Pure Haven Essentials doesn’t provide their income disclosure on the website, I’m pretty sure they’ve got the similar issue.

As evidence, here’s a screenshot from the FTC report states how difficult it is to be successful in MLM business. 

FTC states that only 1% of people are actually making money in any MLM program.

The reporter has investigated 350 MLM companies and claimed that only 1% of people are able to make tons of money from MLM, and most of them are TOPPs (top-of-pyramid promoters). For the rest of the people, they LOSE MONEY.

That’s why I think that it’s challenging to make a stable income out of MLM unless you are one of the TOPPs who get into the network way earlier than anybody else.

What Do I like About Pure Haven Essentials?

1. Numerous Products

There’re about a hundred of different products with different categories offered by Pure Haven Essentials, and continue to grow every year. You can definitely find one product that meets your needs.

2. Easy-to-understand Compensation Plan…kinda

Yes. Their compensation plan is complicated. 

But compared to the other MLM companies I’ve reviewed, Pure Haven Essentials’ compensation plan is easier to understand.


So, Is Pure Haven Essentials A SCAM?

Don’t you dare lie to me GIF

Now to one of the most critical questions. Is Pure Haven Essentials a SCAM?

After hours of research, I can say that Pure Haven Essentials is not a scam.

It’s a legitimate MLM company that offers products to retail customers, and it also laid out every detail of their compensation plan for anyone interested in making money with them.

However, I can’t recommend this MLM opportunity to any newbie who wants to make money online. There are 3 reasons why do I say so:

  1. Expensive products might be difficult to market against other big brands. Thus, the income might be meager and not reliable.
  2. Let’s say you’re an extrovert who loves to socialize, and you’ve got a bunch of friends. But, how many of them do you think you can convince to join an MLM company? I bet only a few of them or even no one would choose to be your downlines.
  3. The founder has a bad reputation due to his past MLM company. To be honest, I wouldn’t be too confident with any business with her involvement.

You Deserve A Better Opportunity

Kudos to you! You’ve just read 1800+ words and still counting. If you make it this far, I commend your commitment.

Meanwhile, I can also feel how serious you’re when it comes to finding a proper way to make money from home.

As you might know, MLM is a flawed business model.

For sure, there’re still people who make a good amount of money with MLM. But it often represents a tiny group of people who joined the program early.

That said, it’s challenging for people who’re BOPs (bottom-of-pyramid) to make some serious dough because they’re running out of people to “recruit”.

MLM Unilevel Compensation Structure

Instead, Affiliate Marketing is my top recommended business model for anyone to make money from home.

The reason is simple…

Advantage 1: No Recruitment Needed

  • You don’t need to “chase” after people and talk them into MLM opportunity where most people lose money.

Advantage 2: Freedom of Choice

  • You can promote any products you love and not be restricted only to promote the products from one MLM company.

Advantage 3: Low Startup Cost

  • Unlike MLM, where you’ll need to pay a pricy introductory fee to join, it takes little to no startup cost to kickstart your entrepreneurial journey in Affiliate Marketing.

You might think I’m biased, but I’m just telling the truths…

If you are sick and tired of MLM and “Biz Opp” Scams, click the “Learn More” button to discover my top recommended learning platform that can help you turn your passion into profits with Affiliate Marketing!

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Zac Phua

Zac Phua

Phua is an internet business enthusiast who loves to talk about online business ideas, affiliate marketing tools, tips, and other sources of income available on the internet. He launched lifegoalfinisher.com and use it as a resource center where he can share his thoughts and experiences to benefit any newbie who wants to learn more about internet marketing.

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6 thoughts on “What is Pure Haven Essentials? Untold Ugly Truths Exposed!”

  1. I’ve spent more than a decade working with MLM companies and like Pure Heaven, there’s a hidden cost someone might incur monthly if you are not careful. When I computed how much I earned during my decade-long business activity with MLM, I concluded that even though I have earned a significant amount in commission, I am just over break-even.

    The monthly cost that I am saying is, these companies usually require you to have personal sales of certain amount to be qualified to earn commissions from the sales or purchases done by your recruited members. Since the product is selective in market, sometimes you will find it hard selling them, so to avoid forfeiting your overriding commission, you will find a way to have personal sales volume. Most top earners in MLM, they will admit to you that they have rooms or garages full of unused or unsold products just because of these personal sales volume requirements.

    1. Wow, your experience and knowledge give me a more in-depth insight into MLM, Gomer. Especially when you say the one needs to have a massive stock of products to acquire large personal sales volume.

      Once again, that proves MLM is not for beginners who’re running on a tight budget. Other business models like blogging and dropshipping might be a better option for them. They have low startup costs and more beginner-friendly.

      What do you think, Gomer?

  2. I have been involved in a number of MLM platforms that didn’t pan out to work well in the end and I can very well tell you that I don’t think this one will work well either and this because they are all mostly into the health and fitness or beauty and cosmetics niche this MLM platforms and the truth remains that although they are not a scam and some may have top quality product, making money from the model is quite complicated. Good review.

  3. Your site is very clear and concise.  I appreciate your pulling back the covers on Pure Haven, and its predecessor Ava Anderson.  Now, I have never used the products, and I really cannot say I have heard of the brand before.  So I cannot speak to whether or not the products actually work or not.  MLMs, this I can speak to.  I, some years ago lost about $400.00 with an MLM. It was a bad experience.  I made the choice to join, and it was not long before I lost money.  I promised myself, never again. I flee MLMs like the plague and would advise all others to do the same.  So, I am thankful for sites like yours, as it alerts unsuspecting people to beware.  

    1. Thanks for your comment and the recognition of my content, my friend.

      I’m sorry to hear that you’ve trapped into scam years ago. Indeed, MLM is not the best choice I can recommend to beginners who want to make money online compared to other business models like blogging and drop shipping which is much safer and more beginner-friendly.

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